False heath is characterized by its shrub-like structure with fine, needle-like leaves, resembling those of a conifer, which is adaptive for reducing water loss in its native arid habitats. Its small, tubular flowers, mostly white or pale pink, bloom profusely in spring, adding to its ornamental appeal. Typically, false heath thrives in well-drained soils and resists drought by its dense, wiry branches that efficiently conserve moisture.